Privacy Policy

This Privacy Policy outlines how we collect, use, store, and protect personal information submitted by all users and customers when visiting our website, browsing products, and completing online orders. Our top priority is protecting user privacy and personal data security. We adhere to the principles of legitimacy, transparency, and minimal data usage, strictly guarding all personal information provided by customers and refusing unauthorized disclosure, abuse, or illegal transfer of user data. This policy applies to all services, pages, and shopping behaviors on this website.

1. Information We Collect

We only collect necessary and user-initiated personal information required to complete order transactions and provide standard customer services. We do not actively collect sensitive personal information, irrelevant data, or private content that has nothing to do with website transactions and services. All information we obtain is voluntarily submitted by users during browsing, registration, ordering, and customer consultation.
The main types of information we collect include basic personal information and order service information. Basic information covers user name, contact information, and valid delivery addresses required for product delivery. Order service information includes order records, purchased product information, payment status, logistics information, and after-sales service records generated during the user’s shopping process. In addition, we may collect simple user feedback, consultation records, and service interaction information generated during communication with our customer support team.
We strictly follow the minimal collection principle. We never collect excessive personal data, nor do we secretly obtain user private information through hidden technical means. All data collection behaviors are completely open and in line with normal website operation and service logic.

2. How We Use Collected Information

All collected user information is only used for internal service operation and will never be used for irrelevant commercial behaviors or unauthorized purposes. The core usage scenarios of user data are limited to providing, maintaining, and optimizing our shopping and after-sales services to ensure a smooth and complete user shopping experience.
Firstly, we use user personal information to complete order processing and logistics delivery services, including verifying user identities, confirming order details, arranging product shipment, matching delivery addresses, and tracking logistics progress, so as to ensure that all purchased products can be accurately and successfully delivered to customers.
Secondly, user order data and interaction information are used for after-sales service processing, including return application verification, refund processing, order problem investigation, and customer feedback response. Effective use of user information helps us quickly locate order problems, solve customer doubts, and efficiently complete various after-sales service procedures.
In addition, we will analyze anonymous and aggregated user shopping data to optimize website product display, adjust product selection, improve page browsing experience, and upgrade overall service quality. All analyzed data is desensitized and will not correspond to any single user’s personal identity, ensuring the absolute privacy of individual users.
We will never use user personal information for spam promotion, unauthorized commercial marketing, or cross-platform data sharing without user consent.

3. Information Storage and Protection

We adopt standardized and secure data storage technology and management mechanisms to protect user personal information, effectively avoiding data leakage, loss, tampering, and unauthorized access. All user data is stored through secure server systems with strict access permission control. Only authorized internal service personnel can access user information, and all data access behaviors are recorded and supervised in real time.
We formulate complete internal data management specifications to standardize the collection, storage, use, and archiving of user information. Internal staff are strictly restricted by data confidentiality systems. Any unauthorized access, copying, disclosure, or transfer of user data is prohibited. We will take strict management measures against any behavior that violates data confidentiality regulations.
We only retain user personal information within the service validity period and necessary business cycle. When user data is no longer needed for order processing, after-sales guarantee, and service follow-up, we will automatically and safely clean up redundant user information to reduce privacy risks and protect user data security to the greatest extent.

4. Information Sharing and Disclosure Rules

We firmly abide by the principle of non-disclosure of user private information. We will never sell, rent, or transfer user personal information to any third-party commercial institutions, marketing platforms, or unrelated third parties without the explicit consent of users.
Limited information sharing only occurs in necessary service links required to complete order services. In order to ensure normal logistics delivery and order execution, we will share only the minimum required user delivery information with cooperative logistics and distribution service providers. All cooperative institutions have signed strict confidentiality agreements with us, requiring them to strictly protect user information and prohibit any form of data leakage and unauthorized use.
All third-party service participants involved in data sharing only undertake single service work such as logistics transportation and order delivery, and are not allowed to use user information for any other purpose. Once the service is completed, the third party will no longer retain user relevant data.

5. User Rights and Personal Control

All users have independent and complete control rights over their personal information. Users can check, confirm, and sort out their personal data and order information generated on our website at any time. If users have doubts about the collection and use scope of personal information, they can contact us through the official channel to inquire about the current status of their data.
Users have the right to request us to correct inaccurate personal information, update expired information, or clean up redundant personal data. For valid user requests, we will complete information verification and data processing in a timely manner to ensure the authenticity and effectiveness of user personal data.
If users want to suspend the use of personal information or cancel relevant data authorization, they can submit applications through our official contact channel. We will adjust the data processing scope according to user requirements and stop unnecessary information collection and data operation behaviors.

6. Policy Update and Notification

We reserve the right to appropriately adjust and optimize the content of this Privacy Policy according to actual service and operation needs, so as to adapt to website service upgrades and standardized operation requirements. All updated policy content will be displayed on the official website page in a timely manner, and the latest version shall prevail.
The adjusted privacy policy will take effect immediately after being published on the website. Users’ continued browsing of the website, product browsing, and order placement after the policy update means that they recognize and accept the latest policy rules. We recommend that users regularly check the latest content of our privacy policy to understand our real-time data protection rules.

7. Contact Information

If you have any questions, suggestions, or requests regarding this Privacy Policy, personal information protection, data usage scope, and related service issues, please contact us through the Contact Us page on our official website. We will provide professional, detailed replies and targeted processing services for all user inquiries.
We have always taken user privacy protection as an important part of brand operation and customer service. We will always maintain a rigorous and responsible attitude to protect the personal information security and legitimate rights and interests of every user, and provide users with a safe, transparent, and reassuring online shopping environment.